Clear and user-friendly calendar
A clear calendar is the core of the website and effortlessly brings the festival's offerings to visitors. In just a few clicks, a visitor finds what they are looking for.
Subsites
OdeGand is the annual kick-off of the Ghent Festival. The extensive program spread across 10 locations with routes throughout the city presents quite a challenge. A user-friendly and clear program overview allows visitors to discover the various routes. Each artist also has a detail page with information on where the artist is performing and under which route the performance falls.
Whispering Leaves presents late summer concerts in the Ghent city gardens. With 15+ musical artists spread across 9 locations, a clear schedule per location allows visitors to easily check which artists are performing where and when.
STROOM is the newest festival in collaboration with Ghent Festival of Flanders and Rivierpark Scheldevallei. The festival follows the Scheldt between Ghent and Antwerp. STROOM gives artists a voice, with a focus on nature, cultural heritage, and tourism. Inventis developed a website where visitors can discover the extensive program and obtain more information thanks to the numerous information pages.
Informative pages
For every festival, a website is an indispensable medium for communicating with their target audience, whether it concerns announcing new artists or providing practical information. Naturally, this is no different for Ghent Festival of Flanders; thanks to informative pages, visitors can quickly and easily access the right information.
Conclusion
Online communication is very important in the event sector. With their website, Ghent Festival of Flanders has the right tool to communicate online with its target audience. The website forms the central hub of the organization's online communication.